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IntoNow Can Hear What You’re Watching On TV. The Media Check-In Game Just Changed | TechCrunch | MG Siegler

Just like GPS with location services, SoundPrint, a new technology created by IntoNow, allows you to automatically “check-in” to watching a show simply by hitting a button in the IntoNow app. How? It reads the sound waves and patterns of each television show (and a growing collection of movies as well) and matches it with a database they keep. Yep, it’s a lot like Soundhound or Shazam, but for video content.

via IntoNow Can Hear What You’re Watching On TV. The Media Check-In Game Just Changed..

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