Blog


Digital Makes a Difference – Survey Flags Shifts In Voters’ Media Habits

vote_picture

Photo Courtesy: Theresa Thompson, Creative Commons

Rubicon Project on Friday released the findings of a survey of 1,500 likely voters that reveals key insights into voters’ media habits. The findings have the potential to influence how advertising dollars are allocated to reach voters. Spoiler Alert: Digital makes a difference.

Source: Rubicon Survey Flags Shifts In Voters’ Media Habits | MediaPost