Tag: Branding


Gold Medal Flour

Here’s an obligatory “I went to the Guthrie Theater” photo of the Gold Medal Flour sign. Seriously, check out this season’s production of ‘A Christmas Carol’. Minneapolis, Minnesota. November 26, 2016

Milton Glaser Still Is a Legend

Milton Glaser’s 87-year love affair with New York is a fable of the city itself, beginning in one era of economic and ethnic division, the 1930s in the South Bronx, and arriving now in another one, with different fault lines and promises. Along the way, his I ♥ NY logo, first drawn on a scrap of paper in the back of taxi, has declared that love in a nearly universal language, understood in every corner of the planet.

Source: Milton Glaser Still Hearts New York | New York Times

The Science of “Cool”

It’s an attitude, a term of approval, and today, as much as any of these things, it’s a game of superficially rebellious status-chasing, centered on consumerism.

Source: The neuroscience of “cool” — Quartz

Virtual Journey to Ireland

Natakhtari Brewery’s Old Irish, a Georgian (country) beer created a fantastic virtual reality campaign that transports folks along a journey about what makes their drink “100% Irish.”

Soon-to-Be Social Media Trends You Can Profit On

To ride the wave of the next big thing in social media, it often takes a lot of trial-and-error, a good deal of trendspotting, and some courage to try new things. I’ve spent some time reading up on what’s to come for social media and I’d love to get your thoughts on three new trends that might be monumental.

Source: 3 Soon-To-Be Social Media Trends You Can Profit On | The Next Web