Tag: Innovation


McKinsey’s Approach to Agile Marketing

The truth is, many marketing organizations think they’re working in an agile way because they’ve adopted some agility principles, such as test and learn or reliance on cross-functional teams. But when you look below the surface, you quickly find they’re only partly agile, and they therefore only reap partial benefits.

via Agile Marketing: A Step-By-Step Guide | McKinsey & Company

How to Create a Great Customer Experience

Harvard Business Review found that companies who successfully implement a customer experience strategy achieve higher customer satisfaction rates, reduced customer churn and increased revenues.

via 7 Ways to Create a Customer Experience Strategy | SuperOffice

G.I. Zen

yoga-headstand-644x429

G.I. Joe and other toy soldier figures are rarely found in anything but anxiety-prone positions, ready to do battle with the imaginary enemy. But in this quirky collection, they tackle a fresh foe: difficult and sophisticated yoga positions.

Source: Yoga Joes: G.I. Action Figures Posed in Complex Meditative Positions | Urbanist

4 Ways To Use Artificial Intelligence

Source: Stefan Leijon / Flickr Creative Commons.

Source: Stefan Leijon / Flickr Creative Commons.

The field of artificial intelligence got its start at a conference at Dartmouth in 1956. Optimism ran high and it was believed that machines would be able to do the work of humans within 20 years. Alas, it was not to be. By the 1970’s, funding dried up and the technology entered the period known as the AI winter. Much has changed since then. What can we expect in the years to come?

Source: 4 Ways Every Business Needs To Use Artificial Intelligence | Digital Tonto