In 1977, Apple struck on a winning approach: Persuade the consumer that there was a hole in their life that only new technology could fill.

Source: ‘Clear the Kitchen Table’: How Apple and IBM Marketed the First Personal Computers – The Atlantic

Blue may seem like a safe bet for a brand’s identity. The data suggests otherwise.

Source: The Problem With The Color Blue – Fast Company

Today in the Internet of Things, Amazon has unveiled “Amazon Dash Buttons,” tiny plastic adhesives that allow you to order your favorite household products with the touch of a single, physical button. And no, apparently it’s not an April Fool’s Day joke.

Source: Amazon Dash Buttons Let You Order Products With The Push Of A Button – Forbes

A look inside Target’s recent pop-up art gallery in Chelsea, which brings everyday products to life in a “design-to-digital playground.”

Source: Target makes art out of products in pop-up store – Digiday

So you’re already well versed in the Big Changes coming. The Internet of Things (yes, more of it). More smartphones. Economic recovery (the US). Economic slowdown (China). Economic uncertainty (pretty much everywhere). Aging populations. More China. You know the drill.This list is different.

Source: 10 Trends for 2015 | trendwatching.com