Tag: Experience Design


Don’t Know Whether to Push or Pull? Blame Norman’s Doors

Some doors require printed instructions to operate, while others are so poorly designed that they lead people to do the exact opposite of what they need to in order to open them.

Source: Norman Doors: Don’t Know Whether to Push or Pull? Blame Design. – 99% Invisible

How Design Thinking Drives Creative Problem-Solving

Creativity and problem solving are not individual endeavours, nor do they occur in isolation. Fortunately, companies are beginning to embrace new ways of fostering innovation. Instead of approaching a new product or service creation by defining a set of requirements, many companies are seeking first to understand the human needs behind the product or service, to develop an overall experience.

Source: How human-centric design thinking can power creative problem-solving – Marketing Magazine

Cory Schmit’s Camera Collection on MIT’s FOLD

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Kodak Duaflex IV. Photo: Christopher Pollard

A fun post from Cory Schmit that chronicles his camera collect, or at least every 35mm camera he’s owned over the past four years. Cory’s narrative is enhanced by incorporating background information directly into the story, that includes photos of the each device, the images that they capture and linked to additional information that helps to provide context, as if you’re having a conversation with Cory about his passion for film.

All this is possible through the unique capabilities of Fold, a news platform being developed by MIT Media Lab’s, that break down the user experience into a cross. The vertical bar is dedicated to the story itsel. This narrative is chunked into white blocks rather than paragraphs, but it’s otherwise your typical, narrative news story.

Source: Every 35mm Camera I’ve Owned Since 2012 – FOLD

IBM Thinks Big About Design Thinking

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Photo: Tom Bricker, Creative Commons 2.0

IBM is not a design company. Of its nearly 400,000 employees, few could rightly be described as aesthetes; of its assorted products, many seem to be of the “function over form” variety. And yet, if you look past its pocket-protector reputation, there’s little doubt that IBM is angling—more aggressively than any corporation of its size—to become a leading design company in the most literal sense of the phrase

Source: IBM’s Got a Plan to Bring Design Thinking to Big Business | Wired