Tag: Economics


QR Codes set a blingin – Is this the coin of the future? | The Rich Times

The Royal Dutch Mint has produced what is the first QR coded coin to celebrate the 100th anniversary of the mint in Utrecht. For those who know not about QR code , read up on Wikipedia here– it’s a brilliant technology that is definitely going to change the world we live in. A lot of you may already have had a brush with it without knowing. The coins will be limited edition and will be produced in silver as well as gold. The silver 5€ and gold 10€ will be issued on June 22, 2011. The code scans as http://www.q5g.nl

via QR Codes set a blingin – Is this the coin of the future? | The Rich Times.

Women Dominate The Global Market Place; Here Are 5 Keys To Reaching Them | Co.Design

Women are the next global emerging market.Their economic power is truly revolutionary, representing the largest market opportunity in the world. Just look at the numbers: Women control 65 percent of global spending and more than 80 percent of U.S. spending. By 2014, the World Bank predicts that the global income of women will grow by more than $5 trillion. In both emerging markets and developed nations, women’s power of influence extends well beyond the traditional roles of family and education to government, business, and the environment.

via Women Dominate The Global Market Place; Here Are 5 Keys To Reaching Them | Co.Design.

Sears Riles Shops With Demand: We Will Own Your Ad-Pitch Idea | Advertising Age

Who would turn down the opportunity to work on an iconic retail brand that spent nearly $500 million last year and ranked No. 22 among all U.S. megabrands in 2009? How about Omnicom Group’s DDB Worldwide and TBWA Worldwide; Interpublic Group of Cos.’ Deutsch; and Publicis Groupe’s Leo Burnett Worldwide, all of which are snubbing Sears, Roebuck & Co.  The reason is simple: Sears is demanding that participants relinquish ownership of materials and ideas they present during the review — even if they don’t win the business. That demand is so unpalatable that agencies are opting out — and Sears stands to lose out, unless an enterprising agency can convince it to waive the requirement specifically for them.

via Sears Riles Shops With Demand: We Will Own Your Ad-Pitch Idea – Advertising Age.